Market domains allow BL.INK users to add a base domain AND the market prefix as a separate domain in their account.
NOTE:
Market Domains are only available to Enterprise clients.
Below are some frequently asked questions about BL.INK's Market Domains.
What are Market Domains?
BL.INK's Market Domains feature allows Enterprise clients to add a domain and the market prefix as a separate domain in their account. For example:
- bl.ink
- bl.ink/fr
- bl.ink/es
- bl.ink/de
Each of the domains in the example above would be added as a separate domain to the BL.INK account. Once they're added to the BL.INK account, each domain can be used to create short links.
How do Market Domains work?
After the domains are added to the account, the user is able to create short links on the base domain. Each separate market can create and manage links utilizing the same base domain, OR with their market prefix (example: /fr or /es ) as a mandatory part of the base domain.
Every link created follows the same naming conventions, markets can manage their own links, users, and access, and corporate also has visibility to the market-level domains for insight and compliance.
Each market prefix is treated as a separate domain within BLINK so that access is allocated for each specific market which simplifies access controls while maintaining corporate governance.
These domain names behave just like a regular domain name except the domain name is followed by a slash and a two-character language code.
When choosing a domain name from the list, the page refreshes exactly as it does today with a different domain/market but everything that’s created with the prefix with the two-letter country code/keyword.
How do I add a Market Domain to my account?
For assistance with adding a domain to your Enterprise account, please contact BL.INK support or your account manager.
What are the benefits of using Market Domains?
Each market has the autonomy to manage its own access rights, individual campaigns, and integrations, while corporate still maintains the full oversight and governance required.
This organizational structure provides the best of both worlds – giving the necessary freedoms to each market while not losing key management capabilities for consistency and compliance.
Market Domains gives BL.INK customers the opportunity to further organize and implement structures designed to support these mandates while allowing the markets the autonomy they need to quickly deploy and manage campaigns.
Have more questions about Market Domains? Reach out!